What Mix Will Be Crowned Champion? Submit your bracket for a chance to win a FITCRUNCH pack that includes protein powder, bars, and much more! 1. Print the Bracket (print friendly version) 2. Fill it out 3. Upload here or post on Instagram, Twitter, or Facebook using #mixmadness FITCRUNCH MIX MADNESS was last modified: March […]



ENTER FOR A CHANCE TO WIN A FITCRUNCH PACK AND A $50 AMAZON GIFT CARD The FITPACK includes: (36) FITCRUNCH Whey Protein Bars (3) FITCRUNCH Protein Powders 1 $50 Gift Card ENTER BY: April 15, 2018 (1) Winner will be selected at random. No purchase necessary. US residence only. For full sweepstakes rules, visit   […]


8 Snacks You’ll Want from Costco in Bulk

We’re all creatures of habit. We tend to stick to a consistent routine, like going to the same coffee shop, gas station, or restaurant. By watching our favorite TV shows religiously— like Game of Thrones every Sunday, going to yoga class, and so many other habits. When it comes to habits; your food options are no […]


Crunch Your Way to Better Abs

Eating right and being in the gym is only one part of having an incredible midsection. If you want to have the sort of abdominals that draw attention and give a tremendous sense of pride, then you need go the extra mile in your training. Core specific training focused upon hitting all major elements of […]

Food, holiday, recipe

FITCRUNCH Chocolate Dipped Cream Cheese Bites

FITCRUNCH Chocolate Dipped Cream Cheese Bites So say goodbye to the donut holes and say hello to these delicious cream cheese bites that will have your mouth watering. It’s a perfect protein treat to share with loved ones around Valentine’s Day and year round. Makes 6 Bites Ingredients: 2 scoops FITCRUNCH Vanilla Milkshake Whey Protein […]

holiday, recipe

FITCRUNCH Chocolate Strawberry Waffle

FITCRUNCH Chocolate Strawberry Waffle Indulge in the romantic combination of rich chocolate and fresh strawberries with this delicious waffle recipe. It’s one thing to make breakfast for your loved one, but it’s another thing to put a healthy twist on the breakfast you serve them to really show them you care. Waffles are traditionally made […]

Food, recipe

FITCRUNCH Birthday Cake Waffles

FITCRUNCH Birthday Cake Waffles Waffles for breakfast are great, but waffles with sprinkles pretty much take the cake. There’s no better way to kick off a birthday morning! For this waffle recipe we’re not going to state the macros, because every once in a while you should just indulge. But don’t worry—these FITCRUNCH Birthday Cake […]

Food, recipe

FITCRUNCH Protein Chocolate Pretzel Cupcakes

FITCRUNCH Protein Chocolate Pretzel Cupcakes Ingredients: 2 scoops FITCRUNCH Chocolate Deluxe Protein Powder (32g) 4 T coconut flour (32g) 3 T egg substitute (46g) 1/2 cup unsweetened almond milk (120ml) 1/2 cup unsweetened applesauce (56g) 1 T unsweetened cocoa powder 1/2 t baking powder Sweetener to taste, optional (not included in macros) Chocolate chips Frosting […]

Food, recipe

FITCRUNCH Waffle Party Platter

FITCRUNCH Waffle Party Platter   There’s something very satisfying about having waffles for breakfast. The warm fluffiness combined with the golden crunchy edges is an amazing way to start any day. So we ask—why not add that same satisfaction that you get from a waffle to a party or gathering. Nothing says party more than […]

Events, Press Release


Chef Robert Irvine’s FITCRUNCH® Announces Snack Size in All COSTCO Locations Snack Size Protein Bar Hits All Costco Shelves This February 2018 Bohemia, NY, January 15, 2018– Chef Robert Irvine’s award-winning FITCRUNCH® is bringing value and snacking to Costco shelves with their delicious Chocolate Peanut Butter Snack Size Bar 18ct Value Pack. This bar is sure to become […]